Social Media Platform Bluesky Reaches 10 Million Users

Bluesky, the decentralized social media alternative for X, announced on Sunday it had reached 10 million users in a new post through its platform.

“If you’re reading this, you’re one of the first 10 million users on Bluesky!” states the message shared from the social media’s official account. The post included a message in English and Portuguese as millions of users from Brazil migrated to the platform after the Supreme Federal Court ordered the suspension of X.

If you’re reading this, you’re one of the first 10 million users on Bluesky!

Se você está lendo isso, você é um dos primeiros 10 milhões de usuários do Bluesky!

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— Bluesky (@bsky.app) September 15, 2024 at 9:25 PM

For the past few days, the platform has been growing exponentially. Earlier this month, Bluesky announced they gained 3 million users within just a few days. “Welcome everyone! we’re so glad you’re here,” shared the company in a post.

According to TechCrunch, Bluesky started as an invite-only platform, and, in February this year, it opened to every user willing to join. The platform is very similar to X—even more to its former version Twitter—and has been competing in the social media market to gain more users.

Mastodon, one of the social media platforms strongly suggested after Elon Musk purchased Twitter and started changing the platform’s software, has 1.8 million users, and Meta’s Threads, another similar platform linked to Instagram, has already reached 130 million users.

Bluesky was conceived by Jack Dorsey, Twitter’s former CEO, using a built in-house open source framework, and is now an “an independent public benefit corporation led by CEO Jay Graber.”

Just a few days ago, Bluesky announced new features to reach a wider audience. According to The Verge, since last Wednesday, users can upload videos of up to 60 seconds. To enjoy the new updates, users must download the latest version and verify email when uploading a video to avoid spam.